The transformation of the fashion industry has been a major topic in recent times. The market is undergoing a transformational change. The technologies that we use today for design and styling of clothes and accessories will be obsolete in years to come. It is very likely that we will see lots of changes in the way we dress and shop for clothes and shoes.
As a copywriter, you can benefit from these changes by:AI is being used in the fashion industry to create content for visible online platforms. AI is helping in generating content, writing headlines based on user behavior and producing all types of fashion photography.
AI is being used in marketing, too. It can automate tasks like tagging images or categorizing them with keywords, automatically share customized content with relevant social media channels or send branded emails with personalized offers to customers.